About Femeda


Groundbreaking medical devices

Femeda is a specialist UK-based company driven by innovation and excellence, developing a range of
technically groundbreaking medical devices for female
urinary incontinence



Patient-focused approach

Femeda has always taken a patient-focused approach and was established with the sole objective of developing and bringing the unique Pelviva device to market. Our research and development programme has been driven by consumer needs and built upon by strong partnerships and a core group of investors, supported by an in-depth research and development programme.

As part of our ongoing development and focus, we set up our own unique medical device manufacturing plant in 2016, in Cramlington, UK, to provide a springboard for future growth.

The Team

Femeda’s Team members are committed to achieving high standards of corporate governance, integrity and business ethics. They provide a unique combination of business, engineering, pharmaceutical and clinical expertise.


Andrew Tasker

Andrew is a strategic healthcare leader who has led innovative business development in pharmaceutical, consumer healthcare, and medical device businesses across East and West Europe, the Middle East and Africa, in former roles as Managing Director Pfizer Consumer Healthcare, Rohto Mentholatum, Bausch and Lomb, Allergan and Boots.


Julia Herbert
Clinical Director

Julia has worked in the speciality of continence and women’s health for over 30 years. She is a faculty member of the International Continence Society (ICS) and a member of the International Urogynecological Association (IUGA), The Association for Continence Advice (ACA) and the Association of Pelvic, Obstetric and Gynaecological Physiotherapy (POGP).


Simon McIntosh
Finance Director

Extensive experience in practice and industry including completing many corporate finance transactions. He has successfully worked on finance raising with early-stage businesses and has worked with a number of businesses through all stages of their development and growth through to exit.


Donna McVey
Senior Executive

Dr. Donna McVey is a senior executive with more than 25 years’ experience in the pharmaceutical industry. She joined the pharmaceutical industry in 1990 and is experienced in pharmaceutical and medical device product development, medical/regulatory affairs and quality assurance and has managed these functions on a global basis.

Prior to embarking on a portfolio career, Donna worked for Lederle Laboratories, Allergy Therapeutics, Wyeth, Pfizer, Reckitt Benckiser and Norgine Ltd.

Donna obtained her medical degree at St. Mary’s Hospital, London, and spent 7 years in clinical practice, specialising in Obstetrics and Gynaecology and completing a year in General Practice. She is a GMC registered physician with a B.Sc. in Clinical Pharmacology, and a Master of Business Administration.



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Manufacturing & Operations
Unit 9 Network Centre
Colbourne Avenue
Nelson Park
NE23 1WD

Tel: +44 (0)800 681 6008

Belmont House
Chiswick High Road
W4 5TF

Tel: +44 (0)208 050 4246